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What started as a single-sentence commentary has evolved into pages of personal take on almost everything and everything under the sun. Blogging is a concept that started in late 90s. It used to be a way to comment an existing blog sites, an chance for visitors and readers to react or voice out ones opinion on the said page. As it continues to move forward, online advertising has tapped into the blogs potential. Here are 5 reasons why you should use blogging as an Internet marketing tool.
Its like having a virtual notepad and you just write your thoughts, experiences, a new product, and hope that the truth behind your articles comes out and entice your readers to also try your product. If you have a laptop and an Internet connection (who doesnt?) then you can blog and advertise. 1.Blogging is simple. The simplest way to get your piece on the net is through blog sites. No skills are necessary an average adult can read and type, or at least click a mouse.
Reading blogs about first-hand product use is like talking to people relating to their first-hand experience. You definitely want to buy a tried and tested product, you shouldn't blog about something you never experienced . Blogging is real. In this day and age where advertising saturate our lives, we question the credibility of promoters claims. However, in blogs, real people share their real-life experiences, unaffected by paid advertising.
Any opportunity for free blog sites is definitely a bonus especially to businesses that are starting up. Blogging is free. Because blogging is yet to be proven as a mainstream online advertising media, most sites see it as something to further improve current marketing tools therefore offer it for free. Needless to say, paid blog sites can generate more income for your seriously growing business.
As companies and professional organizations notice the growth of your readership base, they might soon get in touch with you for advertising space on your blog page, or make you an affiliate, which pays for every referral generated from your blog site. Blogging builds credibility. As you get more and more into writing your experiences on a particular product or industry, your readers come to realize that they can depend on your posts for their own information needs. Therefore, suddenly you become an expert on it; as a result, more readers visit your site and more bloggers link to your blogs.
Look into the following ways to build your market through blogging. Blogging builds your market. Unless you are a Hollywood star, chances are, only your Mom reads your posts (lol). Well Mom probrably has lots of friends, so she lets her friends know how interesting your blog site is. But you shouldn't rely on Mom to increase your readership base.
Today, blogging is overcoming the e-mails popularity in quickly and effectively reaching and expanding a market. By using subscription. A simple way to get your readers e-mail is to give them a chance to subscribe to your blog site. Keep some exclusive information for your subscribers to entice readers to subscribe and give their e-mail address. Just be responsible in using their e-mail address, as the last thing you want is a comment on your blog that you are a spammer.
Ask consumers to give you feedback on a post, an ad link, or a trial that you shared. In this way, it is like interviewing your readers without the commitment and intrusion of a face-to-face interview. By understanding your readers. Conduct a simple survey for your readers to understand what they want to know.
By joining a blog network "A network of blogs maybe a collection of blog sites that share the same industry, interest, readership base, payment mode, etc. Consumers find credibility and convenience in clicking one link to several real bloggers about a single subject. Clearly, more bloggers are better than one.
By using RSS. RSS is the fastest growing technology on the Internet today. As such, having RSS feeds to your blog is definitely another way of generating awareness for your readership base. Having a variety of feeds can add interest to your blog site.
Give your business a boost by effectively using blogging for money
by: CoreyBevan
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Date: Sun, 10 Feb 2013 -
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