Articles For Knowledge Sharing »
Computers-and-technology »
Seo-search-engine-optimisation » Quick Search Engine Optimization Strategies
Quick Search Engine Optimization Strategies
One of the quick strategies you can use to help improve how a search engine like Google or Yahoo will find your Web Site is to change your basic keywords into long tail keywords.
If you are like me, you probably did not even know that keywords had a tail. Well apparently, they have either a short or a long tail. Here are a couple examples:
Short Tail Keyword = Martial Arts (short and generic keywords)
Long Tail Keyword = Private Martial Arts in California (specific and focused phrase of 3 to 5 words)
There are two very important reasons to use long tail keywords - the first is that search engines are more likely to list you on the first page (or first set of pages) for this set of keywords as opposed to trying to compete with a more generic keyword, which will have thousands to millions of competitors. Just imagine how many web sites have the word "travel" on them and then consider how many would have the phrase "ride elephants in Thailand."
Second is that the people that visit your page are more likely to be the people that are interested in your product or service and thus more likely to buy from you. So although it might seem like you are driving less traffic - you are actually driving more targeted traffic and this is important because you can't convert people to your web site if they can't find you and if you narrow down your audience you will essentially be making solid use of the less-is-more philosophy.
Once you understand these two basic facts, you will want to tear apart your Web site to be sure that you have all of the basics covered. This means that you will want every page of your site is congruent with the long tail keyword you are using. This is easier than it sounds. Simply put is means that your Page Title, You H1 header tags, your meta description, and contend in the body of each page shares the same long tail keyword. Then you come up with different versions of these keywords and make NEW pages that do the same thing.
So what is the quick fix secret to search engine optimization?
It is to make a list of long tail keywords for your product or service - then create separate pages on your Web Site that target these keywords and ensure that all of the details match and use the same long tail keyword.
Article Source:
Articles For Knowledge Sharing
About the Author
James Copper is a writer for
http://www.thebigagency.co.uk where you can find information on
search engine optimization strategies
by: James Copper
Html View | Print View
Total views: 173
Word Count: 415
Date: Fri, 7 May 2010 -
0 comments
Publish/Share this article
To use this article on your site
click here to get the HTML code |
Remember: The article body, title, author bio and links may not be changed or removed. By publishing this article, you agree to all the terms in our
Terms of Service.
Rating:
Not yet rated
Comments 
No comments posted.
Add Comment
More articles in this Category
1:
7 copy and paste facebook updates that will drive more traffic
2:
Professional Website.
3:
WHY LOCAL SEO FOR YOUR WEBSITE?
4:
Just What Is Latent Semantic Indexing And Also LSI Keywords And Phrases
5:
What Are Backlinks, Actually?
6:
How Does SEO Work? The Three Search Engine Parts
7:
Using Backlink Energizer For Far more Traffic and Sales
8:
The Indianapolis SEO Fundamentals
9:
Kansas City SEO Is Crucial To A Business Internet site
10:
Wordpress Tips For Effective Search Engine Optimization
11:
Search Engine Optimization In Toronto
12:
Search Engine Optimization Tips To Get You Ranked High
13:
The Power Of Seo In Canada
14:
SEO Services India & Its Benefits For Website Promotion
15:
Effective Ways To Get Backlinks To My Site
16:
Website Promotion: Tips For Successful Website Marketing
17:
Website Hosting SEO To Let You Catch The Limelight On The Internet
18:
Importance Of SEO Company In India
19:
Creating Search engine optimisation Articles is Quick - Here's Why
20:
5 Surefire Ways to generate Internet Traffic
